วันพุธที่ 11 กุมภาพันธ์ พ.ศ. 2552

7-Eleven fights back after Tesco Lotus undercuts its bill-payment service

Summary
This news is about that the contravention between 7-Eleven and Tesco Lotus. Because of Tesco Lotus have the new utility-bill payment service is fair and designed to help reduce the cost of living during the tough economic times. So, 7-Eleven sent the complaint to the Commerce Ministry both the estimated real cost per transaction and a turnover on investment. But Tesco Lotus confirm that they have always conducted our business with transparency and they have been fair to everyone and 7-Eleven have dominating the market many outlets nationwide.

Personal Response
I think that the problem between 7-Eleven and Tesco Lotus is the common competition in the business. Instead of 7-Eleven will complaint to the government, they ought to think a new service or improve a new marketing policy in order to attract their customer return again. Because 7-Eleven have both many outlets nationwide and well-known company. While Tesco Lotus ought to develop a new service also. In my idea, mostly customer want a new service to progress the following period more than to be static. So, the creativity is the most important to the business of 7-Eleven and Tesco Lotus.


Source : http://xpress.nationmultimedia.com/2009/01/27/city/city_5423.php
Battle of the bills DAILY XPRESS Published on January 27, 2009



By… Rungrat Jungkiardtikajorn
Section 6911 NO. 36
ID. 1490104500

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